Archive by tag: SocialReturn
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Sustainability In Search Of Metrics

Sustainability In Search Of Metrics

Companies worldwide struggle to measure and report how well they are “doing good” as they do well for their stakeholders.
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Yes, it is our business: how corporations can help on Sustainable Development Goals

Yes, it is our business: how corporations can help on Sustainable Development Goals

The shift in the perceived role of corporations as solely profit generators to agents for positive change has become clearer than ever before with the new UN Sustainable Development Goals (SDGs).
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What Does an Effective CSR Strategy Bring to Your Brand?

What Does an Effective CSR Strategy Bring to Your Brand?

It is hard to argue with Henry David Thoreau’s quote: “Goodness is the only investment that never fails.” However, many advocate against CSR practices regarding them as being a green-wash for malpractices, or pointless actions designed to deviate attention from cold selfless capitalist moves. It is true that some initial CSR campaigns were meaningless public relations activities rather than responses to true social and environmental concerns. ...
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