Archive by author: Startup SmartReturn
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Why startups can’t ignore corporate social responsibility

Why startups can’t ignore corporate social responsibility

Startups need to embrace corporate social responsibility to capitalise on a growing trend among consumers and make the world a better place, Zendesk VP of public policy and social impact Tiffany Apczynski says.
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Business students willing to sacrifice future salary for good corporate social responsibility: study

Business students willing to sacrifice future salary for good corporate social responsibility: study

More than 90% of business students in a study on corporate social responsibility said they would be willing to sacrifice some percentage of their future salary to work for a responsible employer. A surprising number of 14% are willing to sacrifice more than 40% of their future income to do so.
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