Archive by author: Dwayne BarakaReturn
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Making CSR Matter: Companies should identify which areas to approach & why

CSR has been around for a long time now, at least thirty years. That’s longer than many of you who are reading this article have been in business; longer than some readers have been in life. It has made some significant progress in that time, going from a questionable business practice (at least according to some, especially in terms of return on investment) to being accepted by many as good for business, including the bottom line. In this CS...
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Making CSR Matter: Companies should identify which areas to approach & why

Making CSR Matter: Companies should identify which areas to approach & why

CSR has been around for a long time now, at least thirty years. That’s longer than many of you who are reading this article have been in business; longer than some readers have been in life. It has made some significant progress in that time, going from a questionable business practice (at least according to some, especially in terms of return on investment) to being accepted by many as good for business, including the bottom line.
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CSR isn’t Mainstream in Lebanon Yet

Beirut in summer is fabulous, as it turns out (Thanks CSR LEBANON!). Very warm days and moderate nights, especially if you can enjoy al fresco dining on the waterfront (Thanks again CSR Lebanon!). I was there with Oliver Dudok van Heel (of Radley Yeldar) to tell companies how we think they can report on their CSR activity and strategy in a way that adds value to business and stakeholders.
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